Link Building

What Makes a Link Bad?

By |December 17th, 2015|


After comments by Google’s John Mueller the in general link building is a strategy to avoid, many SEO practitioners have stopped using the practice in order to flock to a more natural and safer form of link building involving thoroughly researched content.

What exactly makes a bad link in the eyes of Google and how […]

Why do SEO’S disregard internal links

By |November 10th, 2015|

Most people in SEO know the value of internal linking but most don’t get the most out of internal links, and I think we should maximise what we get from them.

It is easy to see what an internal link is, an internal link is a link that goes from one of the pages on […]

20 Most Popular SEO Terms and Their Definitions

By |July 24th, 2014|

There are lots of Search Engine Optimisation (SEO) terms out there, as you’d expect, and you could be lost in a tangle of inexplicable acronyms before you know it. However don’t fret; we’ve hooked you up with the most popular terms in the industry and decoded what their definitions are.

301 redirect

A 301 redirect is […]

Irwin Mitchell Penalised by Google for Black-Hat SEO tactics

By |January 30th, 2014|

It appears as though Google have removed Irwin Mitchell’s domain names from its organic search listings as a penalty for hyper-linking to its sites via numerous blog and forum posts. Searching for Irwin Mitchell organically now only results in listings for their PPC campaign, their Twitter page and one of their sub-domain pages.

This penalisation […]

Guest Blogging is OK, But “Guest Blogging For SEO” is not; declares Google.

By |January 27th, 2014|

Publications that use guest bloggers and contributors can now relax. Google’s doesn’t plan on penalizing you under its new “guest blogging equals spam” warning put out last week. The company says that guest blogging is only bad when its main target is to gain links and influence rankings on Google. The head of Google’s […]