If you have launched a business and you have heard PPC is the quickest and best way to get you sales and enquiries then you are correct, and you are in the right place. Our PPC course is designed to give you a holistic tool kit to build and manage your own PPC account across Google, Yahoo and Bing. We strongly advise that new business owners come on the course before starting a campaign, we have heard many stories from customers who have wasted hundreds of pounds on clicks only because they didn’t know what they were doing.
Some PPC managers have “adopted” the pay per click account as one of their day to day duties. It ends up as something that they are assigned to do with no tacit knowledge. The PPC course provides guidance from 8 years of PPC management experience. It’s an opportunity to share experiences and adopting a strategy that is best practice for you.
Marketing Managers may decide that bringing the PPC in house is a better decision for them. We provide the training required for a company to make that shift, to give your business the tool kit to successfully manage your pay per click accounts without the need for external management. In some situations we do advise a small retained service where companies can come on our PPC training course but later call us over the following few months if there are any teething problems with the transition.